PlusDivide Inc. was founded in March 2023. A small, fully-remote, AI-native firm. We embody both strategy consulting (÷) and execution partnership (+) in one team.
"The happiness within arm's reach
is what changes the world."
Many companies say "customer first." We deliberately put the happiness within arm's reach — colleagues, family, the person in front of us — first.
Because those who can't make the people around them happy can't make distant strangers happy. And the happiness within arm's reach inevitably spreads outward.
Fulfilled colleagues become the quality of our proposals to customers.
Trust within the team becomes the precision of our deliverables.
A culture that allows internal challenges becomes the creation of new value.
We hold this order.
From inside out. From one person to the world.
This is the hypothesis PlusDivide aims to prove, through business.
Business success starts with the happiness of the people involved. So before we draft strategy, we listen to our customers. Before we write code, we talk to the people on the ground. Before we chase revenue, we ask who the product is really for.
Business begins with people. And returns to people. We carry that cycle through, in one team.
For colleagues — a place where you feel your own growth.
For customers — a partner you're glad you ran with.
For their end users — a product they're glad they encountered.
After PlusDivide has been involved, the faces of those involved have changed. That's the landscape we want to leave many copies of.
We care more about whether we can build trust than about how big the project is. We want to talk honestly upfront about whether your problem and our strengths truly align. Long-running relationships aren't decided by deal size. "I want to work with these people again" is our highest measure of success.
Inside the company, we welcome stories of failure. No one has a career without it. A culture that hides failure rots the organization. A culture that laughs about failure together moves the organization forward. Fall hard. We'll get up and keep running while preparing for the next stand-up.
Background, age, gender, expertise, values — all different is fine. Better, actually. A homogeneous team produces homogeneous output. Different perspectives collide, combine, and react. That's why a small team can carry big work.
Slides are not deliverables. Working software, things that sell, and results we can explain with numbers — that's our output. We say "improves this KPI by X%" instead of "could be effective." We say "move now" instead of "next step." The commitment to not finish in abstractions is what our work is.
We prefer mid- to long-term trust over short-term revenue. A lifelong relationship over a single transaction. A project referred by a friend over one won by sales. When this cycle starts spinning, the arm's-reach radius expands — from zero meters to one kilometer.
Decompose complex problems, add tangible value. Our company name is also how we work.
Adding tangible value to your business. As an execution partner, we ship working software, sell it, grow it — adding measurable lift to your top line.
Decomposing complexity, raising the resolution. With strategy-consulting lens and methods, we isolate the bottlenecks and carve out exactly what to do.
Business activities, address, leadership, and contact details.
| Company name | PlusDivide Inc. (PlusDivide株式会社) |
|---|---|
| Founded | March 2023 |
| CEO | Masafumi Watanabe, CEO & Founder |
| Team size | 3 |
| Address | N&E BLD. 6F 1-12-4 Ginza, Chuo-ku Tokyo 104-0061, Japan |
| Business areas | AI Development & SES New Business Consulting Sales DX SaaS (AmpSell) |
| Contact | info@plusdivide.co |
Corporate site renewal
Relaunch on plusdivide.co, centered on our core brand idea: ÷ × +.
Kamiya Kanata joins as Executive Officer
Leads enterprise and new-business engagements as AI Consultant.
AmpSell launched
An AI Sales SaaS covering all 8 stages of B2B sales. Our in-house product begins.
PlusDivide Inc. co-founded
Co-founded by Masafumi Watanabe (CEO) and Hiroshi Kawano (Director). AI development and new-business consulting begin.
The first 30-minute online call is free, with a briefing deck delivered in advance.
Request a 30-min sounding-board call